Miracle Seltzer - Pickle Rick
2022

Branding, Marketing, and Strategy

Creative Direction: Jason S. Wright & Bthom Stevenson
Asset Creation: OK Cool

BOOM! I’m a Pickle... Setlzer. Collaborated with the team at Adult Swim to make the most delicous Pickle Seltzer. Selling out in less than a week, the Pickle Rick Seltzer has become much more than a drink - it’s a cultural touchstone.